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Privacy Policy

Your privacy is important to us. We are committed to protect that privacy whenever personal information is requested from you. Personal information identifies you as an individual rather than one member of a group. Please read this policy to understand how we collect and use information and the rights you have to protect your privacy. This privacy policy applies to all the services we offer on our web sites.


"likumobile" means the legal owners of the likumobile (and all related) web sites (details of these owners available upon request).

"You/Your" means the user, "We/Us" means likumobile and any associated company or subsidiary and where appropriate our technology partners (see below), "Services" means the content, search facilities, directory services, personal Web space, email, newsgroups, SMS and other messaging services and other services provided by us or on Our behalf. "the web sites owned by likumobile" means the Website(s) operated by us and through which You may access the Services. These include, but are not limited to likumobile. "Contact Details" means Your name, address (whether at work or at home), e-mail address and telephone numbers (whether mobile, work or home). "User Information" means the details provided by You either on registration or when participating in competitions or by use of the Services. "Users" means the users of the Services collectively; "Cookies" means standard Web tracking devices.

Personal Information You Enter - Consent:

We ask for certain information from you so that we can give you the best content and services we can. That is, content and services you want to see and hear.

You don't have to give us personal information; you can visit any web sites owned by likumobile without being a member and without disclosing anything about yourself but if you want to receive some of our more sophisticated services we will need some personal information. If you choose to provide us with such information, it will be collected, stored and used in accordance with this policy.

Your personal data may sometimes be used by us and our commercial partners to improve the Web site(s) for you or notify you about functionality changes to our website(s) and send you new services and other information that you might find interesting. We/they may notify you by email, post or through SMS messaging. You will be told on first receiving these services how to unsubscribe.

Feedback and Complaints:

If you have any questions or comments about privacy issues, or if you have a complaint about how we are using your data, then please send an email to


We and our commercial partners may use your personal data in order to serve relevant advertising to you. We may send you information, special offers and advertising by email, through SMS, within our regular newsletters or through one-off promotional offers. When approved by the European Commission, or other appropriate authorities, we also intend to provide geographical based advertising and other similar personalised services. We will endeavour to contact you again when this becomes possible.

We may also sell, trade or licence your personal information to trustworthy third parties (who may be located outside the European Economic Area) in order to enable them to offer goods and services that they think will interest you. During the registration process you will be given the option to you consent to this transfer, and no transfer will commence without your consent.

We may receive information about you from reliable third parties and add it to our database. We shall ensure that such third parties operate a similar ethical policy to us in relation to your privacy. When we receive such information, we shall use it to improve the personalisation of our service.

Shopping and Competitions:

If you buy any products from us we will need your name, e-mail address, delivery address, credit card number and expiry date to process that order. We will also take your telephone number so that we can contact you in the event of any problems with this order and we may give this number to couriers who deliver the order. This information may be used for commercial purposes and to add to our knowledge of your likes and dislikes.

When you enter a competition or other promotional feature, we will take your name and e-mail address so that we can notify you if you have won. We will require your address to deliver any prizes you win. We will only share this information with third parties only to the extent necessary to administer the contest and deliver any prizes. If you win a competition [or other promotional feature], then we may post your name and town in the winners list on our website.

Mobile E-mail Services:

Any member of likumobile may subscribe to our Mobile E-mail Services by completing the appropriate registration form when such services are operational.

By signing up to the services we will send emails and information to your mobile using SMS messages. If you do not want to receive the services, then please do not complete the registration forms. We may be paid for providing some of these services to you.

The SMS messages may give you an option to request further information via a phone line or through another SMS message. If you make such a request, the telephone line option will be charged at the relevant premium rate, depending on country of call and mobile operator. The SMS charge will be as standard from your operator. THERE IS NO OBLIGATION TO MAKE SUCH A REQUEST. The service includes: News flashes, competitions, ringtones, special offers and commercial messages.

To unsubscibe from any of likumobile's mobile, alert and email services, simply click on the relevant link in your welcome email or the relevant link at the bottom of any email sent to you from likumobile.Aggregated Data:

We may disclose anonymised data (which will obviously involve us processing your data to anonymise it) to trustworthy third parties. Although you will not be identifiable by such data, it is possible that such data may be processed by such third parties so that you will then become identifiable.

Business Transfers:

As we develop our business, it is possible that we may buy or sell assets. In the event that likumobile or any of the web sites (such as the likumobile website) that it owns or substantially all of its assets are acquired, then your personal information will be one of the transferred assets.

Information Protection:

We protect personal information by establishing appropriate physical, electronic and managerial procedures to safeguard the personal information we collect from you. This prevents unauthorised access, maintains data accuracy and ensures that the personal information is used correctly. In order to carry out these security procedures, we may sometimes ask for proof of identity before we disclose personal information to you.


A cookie is a piece of information that is deposited by our computer server when you visit our web site which is stored on your computer's hard drive by your web browser. On revisiting the web site, our computer server will recognise the cookies, giving us information about your last visit. Most browsers accept cookies automatically, but usually you can alter the settings of your browser to prevent automatic acceptance. If you choose not to receive cookies, you may still use most of the features of our web site, including purchasing items.

Data Profiles:

We may also utilise a personal profile page, which enables you to update your personal information at any time. If operational, this allows us to maintain accurate and up-to-date personal data. If you wish to be deleted from our database entirely then please send an email to stating just that.

IP addresses:

Every time you connect to our web site, we store web server logs which show your IP address (the unique number which your machine uses when it is connected to the Internet); what you looked at; whether the page request was successful or not, and which browser you used to view the pages. The use of this data is strictly for statistical purposes and personalisation purposes only. This helps us understand which areas of the site are of particular interest and also which pages are not being requested. It also tells us how many hits and page requests we get.


We comply with the UK Data Protection Acts of 1984 and 1998.

We reserve the right to access and disclose your personal data to comply with applicable laws and lawful government requests, to operate our systems properly or to protect our users. We also reserve the right to disclose individually identifiable information to third parties where a complaint arises concerning your use on our website(s) and that use is deemed inconsistent with our terms and conditions.

We apply this Privacy Policy to this Web site and the products and services affiliated with it. We do not have control over the policies of other companies, individuals or organisations to which we may provide hypertext links. To the extent that we are reasonably able, we will only provide links to other sites who follow a similar ethical policy.